Overview

This first page shows an overview of the given space and the store’s situation in the city’s shopping street, as well as the logo created eventually for the renderings.

First designs

These first floorplans illustrate ideas how to use the given space. It was clear that the very narrow but long situation should be used as an advantage of the design. The last floorplan in this row shows the direction I meant to take – an organic approach.

Design Process

The concept idea for this boutique: Taking the customer’s loop through the store and turning it into a threedimensional space.

Design Process

The rings serve as markers for the negative space.

Design Process

From these rings this ‘tunnel’ was lofted.

Design Process

First view of the interior walls taken from the tunnel.

Design Process

Widening the opening for the entrance.

Design Process

A positive volume of layers in the thicknesses of regular MDF plates.

Design Process

The negative volume of the tunnel was then subtracted from the positive volume of the plates.

Design Process

The result of the subtraction leaves a curved sculpture with interesting middle sections.

Design Process

Boxes are distributed throughout the model, serving as placeholders for the merchandise presentation boxes.

Design Process

The full boxes are then subtracted from the walls.

Design Process

And the presentation boxes are fitted evenly into the walls.

Design Process

Two colums of the original space are scaffoled with the same concept. Extending selected layers and pulling them outwards adds highlighted presentation space for accessoires.

Layers

Layering plan.

Floorplan

Final floorplan including the side uses like bathrooms, changing rooms and storage.

Explosions drawing

Explosion view of the structure and the interiors.

Spacing

Public and private areas

Sections

Sections A and B

Section

Section C looking towards the back of the shop.

Section

Section D looking towards the changing rooms on the right and the entrance/exit on the left.

Section

Section E cutting through the cashdesk and the changing rooms.

Details

Details of the walls, the floors and the ceiling.

Merchandise

Plan of the merchandise locations.

Finishes

Material board. Keeping a clean white look for the overall space, including white wooden flooring, laid to increase the sense of length of the room. A black ceiling puts the focus onto the walls.
Brown wooden presentation boxes in the style of old haberdasheries.
Only in the changing rooms there comes a moment of fantasy.

Furniture

Chosen furniture and details for the boutique.

Merchandise Presentation

To display the merchandise in the presentation boxes I am using the Mono 55 system from the company VISPLAY.

Light Plan

Detailed light plan for all areas with according light systems from ERCO.